Bus 2304: Principles of Economics: Microeconomics

Explore the concept of distribution objectives using Nike as a prime example. Learn how integrating these objectives with marketing, finance, and sales ensures efficiency and optimal resource use. The coordination leads to strategic decisions and a seamless customer experience.

Discover the role of repurchase agreements in central banks' open market operations. Explore how these actions shape money supply, interest rates, and economic stability without delving into complex financial concepts.

Explore the concept of externalities, the unintended market effects impacting third parties. Through examples of pollution and neighborhood beautification, understand how externalities can lead to market inefficiencies. Discover interventions, like taxes and subsidies, designed to align private and social costs.

Explore how transactions shape a business's financial stance and grasp fundamental accounting distinctions. Differentiate between cash and accrual accounting, and dive deep into account classifications like owner's equity, revealing their pivotal roles in effective bookkeeping.

Explore the pillars of accounting information: Relevance and Reliability. Understand sub-components like predictive value, timeliness, and verifiability. Discover how these qualities enhance decision-making in finance

Explore the classification of Property, Plant, and Equipment (PPE) in business accounting. Understand the difference between tangible, intangible, and current assets. Grasp the importance of PPE on a company's balance sheet.