MKTG 311: Marketing Management

Unravel the concept of fixtures in property rights. Distinguish between personal property and items that, once attached, become an integral part of the property. Delve into factors like attachment method, intention, and adaptability to comprehend the dynamics of fixtures in property law.

Explore the classification of Property, Plant, and Equipment (PPE) in business accounting. Understand the difference between tangible, intangible, and current assets. Grasp the importance of PPE on a company's balance sheet.

Explore the concept of Yield to Maturity (YTM) and its significance in bond investments. Using a practical example, we uncover the process of calculating YTM and its implications for potential annual returns. This video is vital for investors seeking clarity on bond returns.

Understand the essence of a 'promissory note', its binding legal nature, and its significance in business dealings. Learn the dynamics between the maker and the payee and how such notes facilitate fluid financial operations.

Explore the concept of externalities, the unintended market effects impacting third parties. Through examples of pollution and neighborhood beautification, understand how externalities can lead to market inefficiencies. Discover interventions, like taxes and subsidies, designed to align private and social costs.

Explore logrolling, the exchange of reciprocal support in politics. Understand how it fosters collaboration yet can hinder policy efficiency. The balance between gaining support and ensuring transparency is crucial in this political maneuver.