PSY 70771: Basic Concepts in Psychology

Discover how perception shapes experiences through the concepts of absolute and difference thresholds. Understand Marisol's ski trip sensations in terms of these psychological phenomena. Learn how individual factors can create unique perceptual moments.

Learn how the process of Standardization in test development ensures a consistent experience for test-takers by defining uniform procedures and establishing meaningful scores. This educational video demonstrates each step visually using sketches to clarify key concepts. Find out why Standardization is the term that best describes this crucial method in test development

Discover the powerful role of conformity in shaping human behavior. Through relatable scenarios, learn how our choices can be influenced by peer pressure and societal expectations. Understand the balance between adapting to social norms and preserving individuality.

Discover the nuances of behavior therapy and its distinct approaches. Compare it with psychodynamic and humanistic therapies. A comprehensive guide to understanding behavioral change techniques.

Explore the divisions of the nervous system and discover which one is responsible for the startle response. Learn about the roles of the parasympathetic, central, somatic, sympathetic, and autonomic systems in our body's functioning.

Explore persuasion techniques such as Door-in-the-face, Foot-in-the-door, That's-not-all, and Not-so-free sample, commonly used in psychology, marketing, and sales, where only Foot-in-the-door initiates with a small request to enhance compliance with a larger one later based on the consistency principle.