Research indicates that the color red increases men’s attraction to women (Elliot and Niesta, 2008). In the original study, men were shown women’s photographs presented on either a white or a red background. Photographs presented on red were rated significantly more attractive than the same photographs mounted on white. In a similar study, a researcher prepares a set of 30 women’s photographs, with 15 mounted on a white background and 15 mounted on red. One picture is identified as the test photograph, and appears twice in the set, once on white and once on red. Each male participant looks through the entire set of photographs and rates the attractiveness of each woman on a 10-point scale. The following table summarizes the ratings of the test photograph for a sample of n = 9 men. Are the ratings for the test photograph significantly different when it is presented on a red background compared to a white background? Use a two-tailed test with \(\alpha = .01\). Text Transcription: alpha=.01
Read more
Table of Contents
Textbook Solutions for Statistics for the Behavioral Sciences
Question
When you get a surprisingly low price on a product do you assume that you got a really good deal or that you bought a low-quality product? Research indicates that you are more likely to associate low price and low quality if someone else makes the purchase rather than yourself (Yan and Sengupta, 2011). In a similar study, n = 16 participants were asked to rate the quality of low-priced items under two scenarios: purchased by a friend or purchased yourself. The results produced a mean difference of \(M_{D} = 2.6\) and SS = 135, with self-purchases rated higher.
(a) Is the judged quality of objects significantly different for self-purchases than for purchases made by others? Use a two-tailed test with \(\alpha = .05\).
(b) Compute Cohen’s d to measure the size of the treatment effect.
Text Transcription:
M_D=2.6
alpha=.05
Solution
The first step in solving 11 problem number trying to solve the problem we have to refer to the textbook question: When you get a surprisingly low price on a product do you assume that you got a really good deal or that you bought a low-quality product? Research indicates that you are more likely to associate low price and low quality if someone else makes the purchase rather than yourself (Yan and Sengupta, 2011). In a similar study, n = 16 participants were asked to rate the quality of low-priced items under two scenarios: purchased by a friend or purchased yourself. The results produced a mean difference of \(M_{D} = 2.6\) and SS = 135, with self-purchases rated higher. (a) Is the judged quality of objects significantly different for self-purchases than for purchases made by others? Use a two-tailed test with \(\alpha = .05\). (b) Compute Cohen’s d to measure the size of the treatment effect.Text Transcription:M_D=2.6alpha=.05
From the textbook chapter The t Test for Two Related Samples you will find a few key concepts needed to solve this.
Visible to paid subscribers only
Step 3 of 7)Visible to paid subscribers only
full solution